“…I’m gonna build me a boat
With these two hands
It’ll be a fair curve
From a noble plan
Let the chips fall where they will
Cause I’ve got boats to build…” – Guy Clark
The opening line of Guy Clark’s ‘Boats to Build’ : ‘…it’s time for a change…’
Storm winds blow in any industry, the majority batten the windows and nail the hatches.
In the broadcast industry, the strong see opportunity in rough seas.
Leaders grab a hammer and build a boat, becoming sea-born captains of boats heading into a storm.
New improved boats sail from safe harbor and seek new lands.
In OUR industry, the best have already built and sailed. ·
- When legendary industry commander Fred Jacobs sniffed digital opportunity, he seized the moment and built a boatload of opportunity.·
- As DG Systems CEO John Armstrong saw his former cutting-edge delivery system aging, he made it obsolete and crafted a NEW system.·
- Seeing talent opportunity in the digital space, Steve Goldstein leaped from terrestrial radio head first into virtual content.
YOU have an idea – you dream on it every day!
Grab a hammer and get busy building your boat!
Next Week – The Second Screen
Kevin Robinson is a record-setting and an award-winning programmer. His brands consistently perform in the Top 3 of the target – often times as the list leader. In his 35 years of radio, he’s successfully programmed or consulted nearly every English language radio brand. Known largely as a trusted talent coach, he’s the only personality mentor who’s coached three different morning shows on three different stations in the same major market to the #1 position. His efforts have been recognized by Radio & Records, NAB’s Marconi, Radio Ink and has coached CMA, ACM and Marconi winning talent. Kevin lives in St. louis with his wife of 30 years, Monica Reach Kevin at (314) 882-2148 or firstname.lastname@example.org.