“Courage is not having the strength to go on; it is going on when you don’t have the strength” – Theodore Roosevelt

A recent article flew though the interwebs charting the Worst Jobs in America.

Read it – here.

Out of the Top 10 – three were in the broadcast arena.

True – many broadcast friends have vacated – taking their talents in other directions.

In transition – look to Teddy Roosevelt for inspiration.

He was in love with the rodeo – and attended many of them.

But without cowboy skills – and an average horse – he never participated.

Roosevelt made his life – a rodeo.

Consider this snapshot of his journey:

  • Born fragile with debilitating asthma
  • Self-taught Zoologist
  • After bullied became an accomplished boxer
  • His mother – and his wife – died within 12 hours of each other
  • Ran for President – and lost – in 1884
  • Retired from politics moving to the Dakoda’s to start his own ranch – that bankrupted him
  • Returns to New York – broke – and became Governor
  • Formed The Rough Riders to fight Spain in Cuba
  • Appointed Vice-President when then VP Garret Hobart passed
  • Succeeded William McKinley after his 1901 assassination in Buffalo
  • Served as President until 1909 – first term without a vice-president
  • Finished a speech in 1912 with an assassin’s bullet in his chest

Your cheese is going to be moved.

When that happens, take a (brief) look in the rear view mirror.

Your life is full of accomplishments.

And – there’s more rodeos ahead.

Next Up: Name

Kevin Robinson is a record-setting and award-winning programmer.  His brands consistently perform in the Top 3 of the target – often times as the list leader.  In his 35 years of radio, he’s successfully programmed or consulted nearly every English language radio brand.  Known largely as a trusted talent coach, he’s the only personality mentor who’s coached three different morning shows on three different stations in the same major market to the #1 position.  His efforts have been recognized by The World Wide Radio Summit Radio & Records, NAB’s Marconi, Radio Ink and has coached CMA, ACM and Marconi winning talent.  He is also a featured speaker to national groups and state associations. Kevin lives in Indiana with his wife of 33 years, Monica.  Reach Kevin at (317) 769-0583 or kevin@robinsonmedia.fm.